Tips for Selecting a Genuine Employee Engagement Survey

10 Quality Steps to Evaluate the Measurement Integrity and Business Value of an Employee Engagement Survey

1) Questionnaire and Results Reliability

Does the questionnaire consistently measure the same thing?  Are the results repeatable?

2) Validity

Does the survey questionnaire measure what it is designed to measure?  Is the measure important to the business?

3) Appropriate Normative Comparisons

Are the comparison benchmarks valid, empirically based, and easy to compare to results?

4) Value of Use

Do survey results deliver bottom line improvements when responsibly acted upon?

5) Sound Theoretical Basis

Is the survey instrument based on a proven theoretical model or set of studies?

6) Response Error Allowance

Does the question response format compensate for misleading and unintentional response errors, bias, and central tendency?

7) Research Acceptance

Has the survey instrument been recognized as an effective measurement instrument by independent experts?

8) Usefulness of Results

Are survey results accompanied by technical explanation materials to maximize usefulness?  Are survey results reported by lowest-echelon workgroup on up?

9) Legal Compliance

Does the survey questionnaire comply with copyright law and employment legislation?

10) User Guidelines
Does the survey process include procedures and training for internal survey administrators and action plan coaches?  Is there a quality survey methodology that prevents respondent misclassification and contaminiaton of results?

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"Scarlett Surveys helped to design, deliver and analyze a series of AER™ employee surveys across our businesses; developed and delivered leadership training; and provided a range of management-consulting services. ...I can say with confidence that the resulting business-performance benefits were outstanding."
Global VP HR - Fortune 50 company

Topic: The 15 Drivers of Employee Engagement

What are the most influential drivers of engagement in your organization?

Posted: July 22, 2011 at 4:16 am by admin View Thread
Associate Engagement Research

Our signature, comprehensive, employee engagement survey is designed to fully measure employee engagement and contributing factors for sucessful, long-term human resource / talent managment.

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